Thus, on April 11, 2022, TruckHive Commercial was officially born, a testament to Percy Jena’s unwavering belief in a better way.
The journey, however, was far from smooth. It took Percy almost a year to bring his vision to life, a period marked by relentless trial and error, late nights fueled by caffeine and determination, and the constant pursuit of perfection.
The biggest hurdle came not from the code itself, but from the gatekeepers of the mobile world: the Apple App Store.
Seven times, their application was denied, each rejection a blow, yet each also a catalyst for improvement. With every setback, Percy and Melita refined the design, polished the user experience, and addressed every minute detail until, finally, Apple could no longer deny them entry.
The app, a culmination of perseverance and passion, was ready to launch.
The launch of TruckHive Commercial was not met with fanfare or a hefty marketing budget. In fact, there was no capital to speak of.
This is where Melita Mokgatsi, Percy’s steadfast partner, stepped in with ingenuity and dedication.
While Percy was immersed in building the robust infrastructure that would support the burgeoning marketplace, Melita took on the monumental task of outreach.
She meticulously packaged and sent invitation letters to every commercial vehicle dealer she could find, extending a personal invitation to join the TruckHive family.
Simultaneously, recognizing the power of new media, Melita tirelessly created engaging content for their TikTok account, aiming to build a community and generate organic interest in their innovative platform.
It was a true grassroots effort, a testament to their shared commitment and belief in TruckHive’s potential.
The early days were a test of their resolve. Despite their tireless efforts, the first client proved elusive.
One year and three months passed, a period that could have easily broken lesser spirits, but Percy and Melita held firm. Their patience and persistence finally paid off when TruckHive secured its very first client.
This milestone, though seemingly small, was a monumental victory, validating their vision and fueling their determination.
As the platform began to gain traction, the workload increased, and it became clear that they needed more hands on deck.
With Melita preparing for her exams, the decision was made to bring in Nigel as their first employee, entrusting him with the crucial role of marketing.
His arrival marked a new chapter, allowing Melita to focus on her studies while ensuring TruckHive’s continued growth.
The year 2024 marked a significant turning point for TruckHive Commercial.
Building on their hard-won success, Percy and his team introduced a suite of new features, further enhancing the platform’s utility and user experience.
But their innovation didn’t stop there.
Recognizing a broader need within the transport and logistics community, they launched a sub-website dedicated to education.
This new venture aimed to empower aspiring entrepreneurs and seasoned professionals alike, offering guidance and resources on how to start and build successful transport and logistics businesses.
It was a strategic move that not only diversified TruckHive’s offerings but also solidified its position as a comprehensive resource for the industry.
By 2025, TruckHive Commercial had cemented its legacy.
It proudly became the first online marketplace in South Africa to create a dedicated mobile application for the commercial vehicle sector, a pioneering achievement that underscored Percy’s initial vision and relentless pursuit of mobile accessibility.
This milestone was not just about technological innovation; it was about understanding and serving the unique needs of a dynamic industry.
True to their commitment to continuous improvement, TruckHive continued to introduce more features, including invaluable assistance with compliance paperwork, further streamlining processes for their clients and solidifying their reputation as a trusted partner in the commercial vehicle ecosystem.
The story of TruckHive Commercial is one of unwavering dedication, strategic partnership, and relentless innovation.
From Percy’s initial frustration and Melita’s insightful encouragement, through countless rejections and the long wait for their first client, they built a platform that not only revolutionized the commercial vehicle marketplace in South Africa but also became a beacon of support for the entire transport and logistics industry.
TruckHive Commercial stands as a testament to the power of a clear vision, the strength of collaboration, and the profound impact of never giving up on a dream.
Meet Percy, the blog editor who knows his semicolons from his emojis, and his coffee order by heart. He may spend most of his days glued to a computer screen, but don’t let that fool you – he is a superhero at midnight (as long as there’s enough caffeine involved). When he is not editing blog posts, you can usually find him daydreaming about his next snack break or planning his next witty tweet.
